Skindevour
www.skindevour.com.au
250% Growth In revenue | Facebook Advertising
Company
Skindevour is a luxury laser clinic that offer personalised services such as skin treatments, laser hair removal and body & teeth whitening to it’s clients
Skindevour is a gem in the heart of Camberwell. Owned and operated by Christine Connor, Skindevour is known for its personalised and professional service, superior knowledge and great treatments.
Challenge
It was time for Skindevour to break out of the pandemic slump and claim its rightful place back on top of the laser skin care industry. While this was quite a challenge with the market competition, Skindevour had the right team behind them to make it happen – Dreamworx Marketing.
The goal of the campaigns was to drive traffic to the website, increase the overall booking rate and cement the brand at the front of potential customers’ minds.
Visual dominance
We wanted to generate brand awareness using Facebook ads that would lead to a visual impact on the target audience.
iOS Optimisation
Like with all campaigns we run on Facebook, we made sure the system was optimised to deliver ads to iOS users and that conversions API was implemented.
CPA reduction
Our Facebook ads experts were able to reduce the cost per acquisition for a single client from $139.10 to an impressive $11.67
Ongoing Success
The brand saw a massive ROI on repeat month after month with an increased number of leads spread across a variety of services offered by the brand.
Your Dream Our Mission.
Strategy
With the prevalent competition in the laser hair industry, we wanted to make sure that the target audience would identify Skindevour as the first choice of the skin clinic that offers one-of-a-kind services to its clients.
We are your partner in performance
The Results
Overall, the Facebook campaigns led to a drastic increase in brand visibility and revenue growth. The campaigns resulted in a 400% increase in website traffic and over 150+ leads generated in a period of 4 months with a conversion rate of 25%.
As with every campaign, the real proof of success lies in the pudding – the results, Skindevour saw a monumental 250% increase in revenue.
250% Increase in Revenue
400% Increased website Traffic
27% Lower CPA
110% Increase In Local Visibility
Energy Assist
4x brand awareness and increased website traffic with local enquiries through Facebook advertising
Solid Racks
Re-launching the online business right with a renewed website & impressive 200+ leads through Facebook advertiisng
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Research & Analysis
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Growth Strategy
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