8 Creative ways to advertise your small business this Black Friday 2022
We’ve got you prepared in every way to make the most of buyer’s frenzy on Black Friday and here are our top 8 creative advertising ways that you can use for your business:
1. Email Subscriber Only Offer
Such an offer will not only help you with a growing email list of target audiences but with that you can retarget this audience later with new offers and discounts.
2. Follower Only Offer
What’s better than having more loyal followers on your social media pages? Build an organic page following with a “Follower Only” offer and simultaneously skyrocket your brand reach.
3. Story Reshare Only or Competition Offer
Take time out to think of a fun game or challenge for your current social media followers. A creative way could be to ask them to share your post with a Black Friday discount on their stories and tag your page. This will bring in more organic followers but also loyal customers.
4. Free Gift Offer
This could work either by sending each customer a free gift along with their purchase or creating a resource completely for free for users to buy from your website. Let your creative juices flow and test your free offer beforehand to prepare for the big day!
5. Setup Hourly Deals
This offer could be promoted through a series of social media posts describing the hourly offers. This will make you create different offers on different products or bundles of products and thus result in overall profit for your brand.
6. Launch a new product and offer discount
This could be the perfect time for your brand to launch a new product or service. The hype created for Black Friday can prove profitable for your new product or service as more hungry customers look out for new things to change their usual routines or switch brands for their daily-use products.
7. Discount for referrals
A referral is the soul of every small business. The more referrals you get the more your business grows, and this is every small business owner’s dream. This offer is by far the easiest to implement as you simply have to write an email to all your past customers and ask for referrals. How cool is that?
8. Collaborate with other local businesses
While this may seem daunting at first but this can be mutually beneficial for both businesses to cross advertise to your present audiences thus growing your own and be great for both the audiences as well to get a service or product discounted as it comes through a brand they already trust and have used before.
While these are some amazing and profitable ways to advertise your business online this Black Friday, what you can also do is keep an open to the big brands in your niche and learn from them.
If you need help with implementing any of these strategies for your brand, then feel free to reach out. Simply call on +61 449 887 836 or send an email at hello@dreamworxmarketing.com
Until then, this is Swarn signing off!